There can be no doubt that many business leaders are great at running businesses. They have drive, passion and insight. All these mix together to deliver ideas and grow businesses often from nothing.

More challenging is when they decide to move on from discussing business matters to graze more broadly over public policy matters and in some cases political theory. This can leave the door open to heavy criticism and detailed critiques.

The controversy may be openly courted but there are reputational risks to consider for those companies associated with the person airing their view liberally.